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Canada, Ontario
Type: University
Location Type: Urban
Founded: 1964
Total Students: 9,000 +
Int. Students: 700 +
Main Campus Address
55 Thornton Rd S, Oshawa, ON L1J 5Y1, Canada
You want to become an innovative business leader or entrepreneur. No other program will help you get there better than Trent’s exclusive Bachelor of Business Administration. By examining corporate, self-employment, online, small business, and other business models, you’ll learn the fundamentals of leadership and management, gaining a deep understanding of the organization of business and its role in today’s highly-digital world.
Marketing and Consumer Culture (Specialization)
Almost 200 new businesses are started worldwide every minute. With so many new products and services crowding the marketplace, having expertise in marketing and consumer behaviour has become crucial for business survival. This Business Administration specialization equips you with the knowledge and understanding you’ll need to effectively reach your future customers.
Graduating students who have fulfilled the requirements for a Bachelor of Business Administration degree may apply for a Specialization in Marketing & Consumer Culture, if they have successfully completed 3.5 credits from the following list of courses:
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