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Canada, Ontario
Type: College
Location Type: Urban
Founded: 1969
Total Students: 5,000 +
Int. Students: 500 +
Main Campus Address
1457 London Road, SARNIA, Ontario (ON), Canada, N7S 6K4
The Esports Industry is disrupting the traditional sports industry attracting new audiences, using new media channels and developing innovative new business models. The Esports Entrepreneurship and Administration program introduces students to this dynamic and exciting world of competitive gaming where business meets passion.
Throughout the Esports Entrepreneurship and Administration program, students gain essential sports business knowledge by studying sports marketing, analytics, tournament and league management, special events management, accounting and communications. Each term, students study a specifically-tailored, hands-on esports course. Introductory esports gaming courses in Year 1 give students a grounding in the world of esports, the games, the businesses involved and the money-making strategies they use. Students learn about industry software/hardware, game design, computer networking and the business models behind team management and tournaments while developing and honing their streaming skills. In Year 2, students undertake a capstone project that integrates the knowledge obtained throughout the program and culminates in the execution of a real-world esports event.
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